the personal trainer sales playbook

transform your first sessions into paying clients

Epicenter Training Personal Trainer Sales Ebook Cover 3D JPGGet The Personal Trainer Sales Playbook & Unlock The Process We've Used to Sell 1,000s of Personal Training Sessions!

Welcome to the Sales Playbook for Fitness Entrepreneurs by Epicenter Training!

This playbook is designed to equip you with proven strategies to turn your initial sessions into paying clients. Whether you're new to the fitness industry or looking to refine your sales approach, this playbook is your key to success.

let's explore what you'll learn in the personal trainer sales playbook!

Epicenter Training Personal Trainer Sales Ebook Cover 3D RemoveBG Preview

The Sales playbook for fitness entrepreneurs

Unlock field-tested tactics for converting your first sessions into paying clients. Discover how to conduct orientation sessions that truly resonate, making it easier for your clients to commit to further training with you.



break free from sales inefficiency: avoid uncertainty, maximize potential, and achieve your business goals

Personal Training Business Success

You've earned your certification and are ready to accept new clients. You're booking orientation sessions, but the reality hits hard—only a handful are converting into paying clients.

Does this sound familiar?

Personal training certifications equip you with skills, but they often fall short in preparing you for the crucial aspect—sales. Inefficiency in sales not only stalls revenue growth but also jeopardizes the profitability, sustainability, and overall success of your business.

Lacking in effective sales skills, you find it challenging to convey your value proposition, combat objections, and secure long-term clients.

To reach your full potential, you must enhance your conversion rates, increase revenue, and establish a loyal client base, paving the way for professional growth and a stellar reputation to attract more clients.


Skip ahead and get it now!


here's what's inside the book for you to begin applying today!

Independent Personal Trainer With Clipboard

chapter 1: corporate gym trainers vs independent trainers

Gain insights into the unique challenges and advantages faced by corporate gym trainers versus independent trainers. Learn how to leverage your specific situation to maximize your conversion rates and build a successful client base.

Personal Training Assessment

chapter 2: the assessment

Master the art of conducting effective assessments that go beyond physical evaluations. Explore strategies for understanding your clients' needs, goals, and motivations, allowing you to tailor your approach and create personalized training plans that resonate deeply.

Telephone Sales Follow-up

chapter 3: after the assessment

Navigate the crucial post-assessment phase with confidence. Learn how to capitalize on the momentum generated during the assessment to secure commitment from your clients. Discover proven techniques for effectively communicating your value proposition and addressing common objections, ensuring a smooth transition from prospect to paying client.


Skip ahead and get it now!


read, apply, and reap these benefits

Convert More Sales

1) enhanced conversion rates

Imagine more clients saying "yes" to your sessions. By mastering the art of engaging with prospects, you'll see your client list grow faster than ever before. That means more people getting fit with your help and a thriving business, too!

Increasing Revenue

2) increased revenue

Who doesn't love the sound of earning more, right? With our ebook, you'll pick up proven strategies for selling your sessions and services. Get ready to watch your business grow and your bank account reflect your hard work!

Gain More Referrals

3) sustainable growth

Build those client relationships like a pro, and you'll have a steady stream of happy clients coming back for more. Plus, they'll be telling all their friends about how awesome you are—talk about free marketing!

Improving Client Satisfaction

4) elevated client satisfaction

Knock their socks off with exceptionally-delivered orientation sessions that leave your clients raving about you. Happy clients mean repeat business and glowing reviews, which is basically the best advertising you could ask for.

Professional Development Goals

5) professional advancement

Become the go-to trainer in your area and watch your career skyrocket. Armed with the insider tips from our ebook, you'll be unstoppable, attracting top-notch clients and opportunities left and right.

Personal Trainer Group Selfie

your clients await!

Jump off the personal training sales hamster wheel and take positive action toward your goal of a profitable and sustainable business. It's your time to thrive!

Ready to Thrive? Secure Your Copy and Transform Your Personal trainer sales success Today!

Epicenter Training Personal Trainer Sales Ebook Cover 3D JPG

The Sales playbook for fitness entrepreneurs

Unlock field-tested tactics for converting your first sessions into paying clients. Discover how to conduct orientation sessions that truly resonate, making it easier for your clients to commit to further training with you.




We're ecstatic to support your fitness professional journey!

Thank you for entrusting us with your growth and success. As you embark on this transformative journey, know that we're here to provide unwavering support and guidance every step of the way.

yours in fitness,


Michael PoirierMike

Co-founders, Epicenter Training
EpicenterTraining.com

get the sales playbook now!

Epicenter Training Personal Trainer Sales Ebook Cover 3D Transparent Background

The Sales playbook for fitness entrepreneurs

Unlock field-tested tactics for converting your first sessions into paying clients. Discover how to conduct orientation sessions that truly resonate, making it easier for your clients to commit to further training with you.